Commerce in Europe,
your way.

Use our platform. Add our services. Or let us run the whole operation.

Operational Execution Partner

The triumphal entrance arch of the Galleria Vittorio Emanuele II in Milan at dusk, its glass-vaulted arcade lit warm gold inside against a blue evening sky
The Galleria Vittorio Emanuele II, Milan, at blue hour.Photo: Simone Daino

Every channel, one operation.

For fashion and lifestyle brands: owned online first, then pop-up and retail, with marketplaces as a test. One customer experience across them, run on one operating model.

A dark leather handbag with a gold toggle standing in front of a coral art book titled Extraordinary Collections, lit by a warm shaft of light
A handbag and an art book in late light.Photo: Xiangkun ZHU
A shop window lettered Jacquemus Les Fleurs, with orange, pink and violet flowers in cobalt blue buckets lined up behind the glass
The Jacquemus Les Fleurs pop-up, Paris.Photo: Jackie Hu
A bright boutique with cream and white dresses on wooden hangers along one long rail, a raw concrete column and a tall cactus in front
A daylit boutique, dresses on a single rail.Photo: Caroline Badran
A row of black shirts and jackets on black hangers along a white rail against a white wall
Black garments on a rail, ready to go out.Photo: No Revisions
  1. 01

    Owned online

    Your own webshop: platform operations, releases and the trading calendar, run to agreed service levels.

  2. 02

    Pop-up

    Pop-up and temporary retail, run as channel operations on the same model.

  3. 03

    Retail

    Stock in sync, live, between stores and online, with click and collect and ship from store.

  4. 04

    Marketplaces, as a test

    Marketplace integrations as a controlled test, under clear operating rules and agreed service levels.

Photographs in this section: Xiangkun ZHUJackie HuCaroline BadranNo Revisions

A row of tall white arches in hard sunlight, deep shadow between them, with one small figure standing at a railing on the right
One arch, repeated, in hard light.Photo: Kings Lee

One operating model in every market.

Each new market usually brings new partners, new systems and a new way of working. Within a few markets nobody owns the gaps between them.

We keep one model instead: the same owners, escalation paths and reporting in every country, whatever systems run underneath.

How an engagement runs

Every week, the same control cycle.

Reactive fire-fighting is replaced by a fixed rhythm. You know when you will hear from us, what you will hear and what happens next.

  1. 01

    Status

    Operational state per market and module, in plain phase language.

  2. 02

    Exceptions

    What broke the plan, named, with the owner who holds it.

  3. 03

    Interventions

    What we changed, with partners, carriers or systems.

  4. 04

    Decisions

    What needs you, set out with options. Decision rights are written down.

  5. 05

    Next actions

    Who does what before the next review.

Then the cycle starts again, every week.

Monday report

Example week

Status
Live All markets trading to plan: sales, on-time delivery and returns within the agreed ranges.
Exceptions
One carrier ran late in one market. Owner named on Monday.
Interventions
Volume moved to the second carrier the same day.
Decisions
None needed from you this week.
Next actions
Carrier review before next Monday.
Example report. Every week follows these five steps, in this order.

A named owner for every domain

Your team stays on brand, product and commercial strategy. We own operational execution, with a documented escalation path and nothing left in grey.

The same measures, every week

Every report covers the same commercial and operational measures, against the ranges agreed with you.

  • Sales against plan
  • On-time delivery
  • Inventory accuracy
  • Returns cycle
  • Cost to serve
  • Cancellations

MSQ WEAVE underneath

Channels, logistics, data and partners run through one operating platform, with live stock in sync across every channel.

About MSQ WEAVE

Plan your route into Europe.

Three questions, about a minute. Your answers fill in your route and become an email you can send as it is or add to.

0 of 3 answered
Where are you starting from?Choose one
Which markets come next?Choose any
What needs control first?Choose one
See your route

Your route

0 of 3 answered

From
Answer step 1
To
Answer step 2
Start with
Answer step 3
Engagement
Follows from your answers
First phase
Stabilise: a named owner for every risk, clear escalation and decision rights, and a first overview of service levels and exceptions.

Every route starts with Stabilise. It is the foundation everything else is built on.

Email this route

Opens your email app.

Tell us where you are heading in Europe.

We will propose the smallest operational step that puts you in control, and own it with you from day one.

Get in touch